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Forget About These 5 Direct Mail Advertising Myths
There are many misconceptions in the field of marketing. It can be hard to know how well a specific strategy will work, especially since there are many factors affecting consumer behaviour, including your advertisement’s message, fads, the state of the economy, new products, and so on.
CASL and Direct Mail Marketing: What You Should Know
With the recent introduction of CASL—Canada Anti-Spam Law—digital marketers will have to be careful when targeting prospects and customers. The new law attempts to not only curb the relay of unsolicited emails to prospects, but also control all commercial electronic messages (CEM) that businesses intend to send out.
3 Best Direct Mail Marketing Tactics For Real Estate Agents
In an industry as brutally competitive as real estate, where agents compete against large firms with endless marketing budgets, direct mail marketing can give you the edge you need to differentiate yourself effectively. You need to demonstrate to your prospects that you are an expert in the field.
5 Industries That Benefit From Direct Mail Marketing
Businesses in different industries have realized the positive effect that direct mail advertising delivers to an integrated marketing campaign. Because the pieces go directly to the homes and hands of the targets, direct mailing creates a one-to-one connection that is unmatched with other forms of advertising.
How Effective Is Flyer Distribution?
With marketers looking for advertising opportunities with the biggest bang on the buck, flyer distribution is almost always at the top of the list. Flyer distribution services remain relevant even in this digital age.
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