Blog
5 Compelling Calls To Action For Your Next Mail Campaign
Direct mail can be a powerful advertising tool, but launching a successful campaign can seem daunting for new marketers and business owners.
Why Direct Mail Marketing Is Still Alive And Well In The Digital Age
There are mixed reactions about the future of direct mail marketing, with some marketers looking at the struggles of the US and Canadian Postal Service as indicative. Indeed, postal corporations must be competitive as people shift from traditional direct mail to online options that offer massive savings in both print production costs and postage.
How To Use Colour In Direct Mail Advertising: Part 2
One thing that has contributed to the continued success of direct mail relative to other marketing channels is the recipient’s expectation for entertainment, through coloured images and other graphics.
How To Use Colour In Direct Mail Advertising: Part 1
Everyone appreciates the value that colour adds to printed promotional materials such as direct mail and transpromotional documents. But how can marketers maximize the impact of colour to reach their audience?
4 Reasons Why Direct Mail Marketing Isn’t Dead
There’s a common perception that the era of mail services is long-gone, and the increasingly tech savvy population now only responds to forms of internet marketing such as emails and social media. This could not be further from the truth. The Direct Marketing Association (DMA) Statistical Fact Book reports that direct mailing diminishes by 1.
- Brochures
- Direct Mail Campaign
- Direct Mail Flyer
- Direct Mail Marketing
- Direct Mailing
- Direct Marketing
- Drone Delivery
- Email Marketing
- Flyer
- Fulfillment Services
- General Category
- Graphic Design Trends
- Industry & Culture
- Lettershop
- Magazine Marketing
- Mail Campaign
- Mailing Service
- Marketing
- Mortgage Companies
- Omnichannel Marketing
- Postcard Marketing
- Presentation Folder
- Print Campaign
- Restaurant Marketing
- Variable Imaging
