The 5 Top Print Folding Techniques
There are many different factors and characteristics that go into direct mail, but did you know that you can also customize your mailer’s folding style? There’s a wide range of print folding techniques to choose from that allow you to create a different and unique experience every time you mail something new to your clients.
How to Create a Business Letterhead That Has a Lasting Impression
Some things tend to stick. Whether it’s a name, a specific logo, a catchy jingle, or a scheme of colours, certain things have a very memorable appeal and aren't easily forgotten. The ability of your business to create a lasting impression in the minds of consumers is a very effective tool for advertising.
How Your Brain Reacts to Print vs Digital
Speak to any online marketer, and they’ll tell you that digital advertising is the way of the future. Speak to any scientist who studies advertising’s effects on the brain, and they’ll tell you something else.
5 Benefits Of Catalogues Marketing
Combined with other tactics, catalogue marketing has been proven to boost revenue and build brand recognition. This direct mailing strategy is appreciated by customers and clients because it’s a tangible way of proving your commitment to their convenience and business.
5 Tips for Successful Direct Marketing
One of the key ingredient to a successful mailing campaign is targeting. Proper targeting of your direct mail will allow for your mail marketing campaigns to connect with people that are more likely to respond to your offer.
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