Posted By Seamus Barton
How Will Canada Post’s 2016 Business Reply Mail (BRM) Rate Changes Affect Your Commercial Printing and Direct Mailing Services?
On January 11th, 2016, Canada Post increased postage costs for a number of direct mail delivery categories.
These postage rate changes pertain to:
- First Class Lettermail
- Incentive Lettermail
- Personalized Mail (formerly Addressed Admail)
- USA and International Letter-post
- Publications Mail
- Business Reply Mail
2015’s standard fee for Neighbourhood Mail (formerly Unaddressed Admail) will stay the same in 2016–15.8 cents per piece, plus a 1 cent transportation fee.
As your direct mail marketing budgets are prime authority when it comes to print advertising solutions, please click below for postage costs pertaining to:
Canada Post’s Business Reply Mail (BRM) Price Sheet (2016)
Business Reply Mail is a direct marketing response piece. Available in both card and envelope form, BRM direct mailers are used by businesses, institutions, non-profit organizations and other groups in order to drive client/member interaction. As a separate insert that is typically paired with a form or buckslip, Business Reply Mail carries the overall objective of your direct mail marketing campaign. In most cases, companies that include BRM inserts intend to prompt the pathos of their recipients. Whether you are looking to acquire clientele data, donations or orders, this direct mail service travels both domestically and internationally. Please call Troi Mailing Services to start setting up your Business Reply Mail agreement number. Our commercial print division Timeline Printing will also print your BRM pieces–and any other direct mailing products–with perfect Canada Post readability.
Please click here for an overview of Canada Post’s changes and the growth of Smartmail Marketing.
To learn more about recent developments in the world of direct mail advertising, please call our Toronto mailing house specialists at 1-866-486-0423.
Troi Mailing Services wishes you a warm and Happy Black History Month!
About: Seamus Barton
Seamus Barton joined Troi Mailing Services in 2014 after graduating from York University with a Bachelor’s Degree in Professional Writing. As a manager of print and direct mail solutions, he sees how words play an important role in personalizing any experience. Seamus’ passion for writing motivates him to provide frequent direct marketing content that supports each Client’s individual needs. Please chat with Seamus about commercial printing and direct mailing campaigns, or about how to marry digital and physical strategies for optimal Smartmail Marketing success.
You can connect with Seamus on LinkedIn or by calling Troi Mailing Services at 1-866-486-0423 or via email at firstname.lastname@example.org. Read his latest article featured in Direct Marketing Magazine on “Dimensional Mail: Marketing’s Buffet Lobster“
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