Posted By Seamus Barton
Direct Mail With In-House Marketing Provides A Great ROI
Need a direct quote for your postage needs? Are you searching for the right sized envelopes for your direct mail campaign, and everything in between? Here are some things to keep in mind.
What Is a Direct Mail Service?
This type of service has been deemed one of the strongest and the most significant money-making marketing options available today. Customers still appreciate the design and look that comes with direct mail. Hard-copy mail is opened more often because it is considered honest and trustworthy compared to email. As such, hard-copy mail is likely to propel a customer to purchase your product or service.
Having a strong mail-enthusiastic business presence is vital for any company that is considering an advertising plan. Consider incorporating digital touchpoints that coincide with direct mail. Combining your mail strategy with digital media as well as social media channels can bring robustness to your marketing campaign or business story.
Whether you decide on a postcard, a flyer, a magazine, or a marketing approach that treads outside the box, there are many different mail service products to address your needs and produce a successful campaign.
Choose the right medium to fulfill your business needs. A newsletter is an excellent option to keep your customers coming back, by keeping the content fresh and relevant.
Direct mail flyers and postcards can help garner attention to your business or your brand. Billions of dollars of services and goods are sold through mail marketing options on an annual basis. Companies of all sizes, from large international firms to the small, five-person or fewer companies can utilize this mail marketing strategy to increase business.
Whether your company is interested in sending mail to a neighbourhood list that includes a few hundred names, or a massive fundraising campaign that provides for a million people, Troi Mailing Services’ qualified and highly motivated staff can help you achieve your direct mail business goals and expectations.
What Is In-House Marketing?
In the marketing world, in-house marketing is compared and contrasted with the hired agency option. There are three different elements to keep in mind with these two options.
Skills and diversity: Most agencies can provide a person to handle your AdWords and other marketing campaigns.
Predictability: There are in-house marketing teams available that can help manage your direct mail campaigns.
Partner perks: There are perks of working with an agency to handle your direct marketing campaigns like fast support and early access to new advertising options. With programs like Bing Ads, Google Ads, LinkedIn ads, and even Facebook ads, agencies can help to manage these accounts to maximize your online campaigns.
To learn more about what direct mail marketing can do for your business, call Troi Mailing Services today at 1-866-486-0423 or contact us here.
About: Seamus Barton
Seamus Barton joined Troi Mailing Services in 2014 after graduating from York University with a Bachelor’s Degree in Professional Writing. As a manager of print and direct mail solutions, he sees how words play an important role in personalizing any experience. Seamus’ passion for writing motivates him to provide frequent direct marketing content that supports each Client’s individual needs. Please chat with Seamus about commercial printing and direct mailing campaigns, or about how to marry digital and physical strategies for optimal Smartmail Marketing success.
You can connect with Seamus on LinkedIn or by calling Troi Mailing Services at 1-866-486-0423 or via email at email@example.com. Read his latest article featured in Direct Marketing Magazine on “Dimensional Mail: Marketing’s Buffet Lobster“
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