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10 Benefits of Using Postcards for Branding Events

Direct mail postcards are a unique way to promote your event and grow your business. When used effectively, these promotional mailers have the ability to foster personal connections with your audience. Because consumers are constantly flooded with digital sales pitches, a cleverly designed postcard can have a huge impact at the mailbox.

10 Benefits of Using Postcards for Branding Events
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Five Postcard Marketing Mistakes to Avoid

In an age where consumers are slammed with ads at every corner, it’s even more crucial for your mailing campaign to stand out from the rest. People are getting bombarded with sales pitches in their digital mailbox and traditional ones, too. That’s why postcards are increasing in popularity for their efficiency and simple design.

Five Postcard Marketing Mistakes to Avoid
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Postcard Design Process for a Successful Marketing Campaign

In today’s world of emails, digital flyers and online promo codes, it can be difficult for companies to establish meaningful connections with their customers. Direct mail marketing allows people to physically receive a token message from your company.

 Postcard Design Process for a Successful Marketing Campaign
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How to Choose a Postcard Printing Service

Whether investing money in a mailing campaign or reaching out to family and friends, your postcards should reflect your sentiments with high quality printing that makes a lasting impression. Postcards continue to be in favour despite today’s digital innovations. People are more trusting of something they receive in the mail.

How to Choose a Postcard Printing Service
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Latest Trends in Postcard Printing Services

Over the past several years, printers have noticed a change in the mix of direct mail produced with an increase in postcards and letters, and a decline in coupons and brochures. Postcard printing services agree that there is increased interest in colour and inkjet printing, as well as full personalization with text and graphics.

Latest Trends in Postcard Printing Services
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