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Flyer Advertising: How to Track Your Return on Investment (ROI)

If you’ve invested your time and money into a direct mail project, it’s no surprise that you want to see the fruits of your labour and quantify it however possible. That is where the concept of ‘Return on Investment’ — or ‘ROI’ — comes into play.  ROI is a measure of performance. It evaluates the efficiency of an investment.

Flyer advertising: How to track your return on investment (ROI)
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10 Most Effective Places to Distribute Flyers

Location is considered one of the most critical aspects of the real estate market, and it also plays a significant role in the world of advertising and marketing.  If you’ve got a new business starting up or a big event on the horizon, one of the most effective ways to spread the word is by putting up or distributing flyers in your local area.

10 most effective places to distribute flyers
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What Are the Best Dimensions to Use for Flyers?

Flyers and brochures serve different purposes, and there are several design configurations available. The size of your flyer, as well as the stock used, can vary depending on your marketing needs and goals.

What are the best dimensions to use for flyers?
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6 Design Ideas to Make Your Flyers Pop

We’ve all come across a flyer, whether it was mailed to your home, handed to you on the street, or hung up on a bulletin board. Flyers come in many different shapes, sizes, styles, colours, and textures, and are usually designed to promote a business, service, product, or event.

Design ideas for your flyers
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How to Advertise Your Business Using Flyers

Flyers are an excellent, low-cost way for businesses to advertise their products and services. Whether you run a local pizzeria or boutique clothing shop, direct mail flyers offer a compact space to highlight what your business offers. They’re also perfect for introducing your business to new regions and demographics.

How to Advertise Your Business Using Flyers
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