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Important Things to Consider When Designing and Printing a Letterhead

Letterheads, as their name suggests, are branded headings which are usually found at the top of letter paper or stationary. A letterhead often includes a company’s logo, name, address, and contact information, and is usually the first place that a reader’s eyes land on.

What are the important things to consider when designing and printing a letterhead?
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Why Many Companies Polybag Their Important Mail

When you invest the time and energy required to create a great direct mail piece, you want to make sure that it not only makes it to the mailbox of your targeted audience but also stands out when it gets there. Polybagging is a great way to do just that. Polybagging is the process of putting your mailer in a polythene bag.

Why Many Companies Polybag Their Important Mail
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What to Look for in a Direct Mail Service

While digital marketing has armed advertisers with a whole host of new tools for reaching their audience, savvy marketers know that direct mail marketing campaigns remain the best and most effective way to build trust, stand out, and make sure your message is remembered.

What to Look for in a Direct Mail Service
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2019 Trends in Direct Mailing

Direct mail has proven to be hugely successful in growing Canadian businesses. From rewarding loyal customers to attracting new clientele, tangible direct marketing materials are a welcome departure from our digitally-saturated environment.

2019 Trends in Direct Mailing
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5 Interesting Facts About Direct Mailing

Despite today’s heavy reliance on digital platforms, hard-copy marketing materials are also essential for a successful campaign. Many people assume there’s a constant war between online communications and direct mail. But the truth is, marketing initiatives are most effective when digital and direct strategies are used simultaneously.

5 Interesting Facts About Direct Mailing
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