Blog
Addressing Accuracy Tips
Whenever you create a bulk mailing campaign, an early step is deciding on who you want to reach, and how. Does your mail piece speak to individual households, or general neighbourhoods? Current clients, or potential clients—or both?
Know Your Target Audience
Canada Post’s FREE Precision Targeting service is an ideal tool for successful direct mail marketing. Using specific postal data, the surefire Precision Targeter offers an inside look into valuable demographics. How do you use the Precision Targeter to learn more about your external environment—and pinpoint potential customer hotspots?
Merry Parcels, 24/7!
Canada Post is gearing up for its busiest holiday season to date! With the number of online shoppers growing rapidly in Canada, mail fulfillment services will be incredibly active this winter.
Customize Your Postal Indicia for FREE!
Canada Post now offers a competitively creative service that will upgrade your direct mail marketing campaigns from standard to standout. If you’re looking for that special something to boost brand recognition and visual excellence, Canada Post’s easy customized postal indicia feature is the way to go!
No Clutter, Easy Options – Direct Mailing in 2015
Canada Post’s changes to Addressed Admail—effective January 12th, 2015—seek to simplify, quicken, and improve the mail preparation solutions that serve your direct mail marketing campaigns.
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