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21 Odd Items That Pass As Direct Mailing Products
When it comes to direct mail advertising, experience proves that the most effective campaigns are often the most memorable ones. Mail marketing campaigns often play around with standout paper types and die cuts and coating, but why stop there? Since direct mail shares a physical message, why not maximize the physical capabilities of this medium?
Face Value: 4 Perks of Marketing Campaigns Using Commercial Printers...
To switch focus briefly from Canada Post's Breaking through the Noise whitepaper, let's look at some more advantages of using direct mail companies. Why choose Troi Mailing Services for your marketing needs? 1. UGLY INBOXES Your customers' inboxes are overflowing with faceless emails. Every email looks the same at face value until it is opened.
Canada Post’s “Breaking through the Noise” –...
This next Breaking through the Noise highlight discusses direct mail as "functional art." Canada Post's whitepaper delves into the kept quality of mail marketing products. Think of direct mail flyers or postcards that are, more often than not, shiny, textured, and colourful.
Canada Post’s “Breaking through the Noise” –...
As Canada Post describes in its Breaking through the Noise whitepaper, interacting with direct mail is an emotional exchange for consumers. Direct mail advertisements are powerful communicators that can either turn on or turn off a recipient from your brand. The physical aspect of direct mail marketing expands and elaborates on the senses.
Canada Post’s “Breaking through the Noise” –...
Canada Post recently put out a whitepaper titled Breaking through the Noise. The "noise" in question describes thousands of marketing messages that surround us every day. As the average person's attention span is only an approximate 8 seconds, how are we supposed to stand out from a sea of media saturation?
- 21 Odd Items That Pass As Direct Mailing Products
- Face Value: 4 Perks of Marketing Campaigns Using Commercial Printers & Direct Mailers
- Canada Post’s “Breaking through the Noise” – Give Your Ads a Space through Direct Mailing Houses & Printing Services
- Canada Post’s “Breaking through the Noise” – Direct Mail Campaigns & Valuable Responses from Direct Mail Advertising
- Canada Post’s “Breaking through the Noise” – How Direct Mail Marketing Shines in 4 Ways
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