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Direct Mail Vs Newsletter: What’s The Difference?

One of the benefits of direct mailing is that it allows you to connect with your existing clients and prospects on a more physical level. The fact that you communicate your message via tangible means is very effective.

Direct Mail Vs Newsletter: What’s The Difference?
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3 Direct Mail Marketing Tips For Mortgage Companies

With stiff competition among mortgage companies, it only makes sense that the industry leaders make heavy use of tried and tested advertising channels like direct mail marketing. Reports indicate that the most successful and cost-effective mail piece is the postcard.

3 Direct Mail Marketing Tips For Mortgage Companies
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How Nonprofits And Charities Can Benefit From Direct Mail Marketing

Non-profits and charities depend on support and funds from donors and well-wishers to keep their organization running. Out of the different forms of marketing available, direct mail advertising provides one of the best ways to engage your donors, increase their giving, and grow your donor database.

How Nonprofits And Charities Can Benefit From Direct Mail Marketing
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Try These 3 Email Marketing Tactics In Your Next Direct Mail Campaign

With marketers looking to reduce their marketing budgets, it is becoming increasingly important to implement integrated marketing strategies that optimize each advertising channel and maintain multiple touch points. The mass appeal of direct mailing across demographics makes it a suitable form of marketing.

Try These 3 Email Marketing Tactics In Your Next Direct Mail Campaign
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Is Your Direct Mail Marketing Campaign Environmentally Friendly?

One of the biggest arguments against the use of direct mail marketing and other forms of print advertising is the environmental impact. With the increased adoption of digital technologies, paperless offices are often seen as superior and more progressive.

Is Your Direct Mail Marketing Campaign Environmentally Friendly?
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