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How Will Canada Post’s 2016 Publications Mail (Pubmail) Rate Changes Affect Your Commercial Printing and Direct Mailing Services?

 

On January 11th, 2016, Canada Post increased postage costs for a number of direct mail delivery categories.

These postage rate changes pertain to:

  • First Class Lettermail
  • Incentive Lettermail
  • Personalized Mail (formerly Addressed Admail)
  • USA and International Letter-post
  • Publications Mail
  • Business Reply Mail

2015’s standard fee for Neighbourhood Mail (formerly Unaddressed Admail) will stay the same in 2016–15.8 cents per piece, plus a 1 cent transportation fee.

As your direct mail marketing budgets are prime authority when it comes to print advertising solutions, please click below for postage costs pertaining to:

Canada Post’s Publications Mail (Pubmail) Price Sheet (2016)

Direct mail projects can be intricate, especially when mailing larger pieces. Informational magazines, newsletters, newspapers and books are all examples of Pubmail-friendly products. While heftier multi-page direct mailers can also be mailed as parcels and Personalized Mail, Canada Post’s Pubmail stream provides cheaper specialized alternatives. If your current or upcoming non-promotional publication gets mailed within Canada, at least twice a year, with minimum quantities of 500 pieces per mailing, then Pubmail is surely right for you. Since Pubmail rates depend on each direct mail product and its destination, please call Troi Mailing Services to start setting up your Publications Mail Agreement number. Our commercial print division Timeline Printing will also advise on Pubmail design tactics for greater response and cheaper postage rates. 
 
Please click here for an overview of Canada Post’s changes and the growth of Smartmail Marketing.

To learn more about recent developments in the world of direct mail advertising, please call our Toronto mailing house specialists at 1-866-486-0423. Troi Mailing Services’ next blog article will address 2016 postage prices for Business Reply Mail (BRM).   

Troi Mailing Services wishes you a warm and Happy New Year!

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